Self-Gifting is the hottest trend in the gift card industry. Gift cards have been the most popular gift to give others for several years. However, more and more consumers are buying gift cards for themselves. This phenomenon is known...

  Display Gift Cards at point-of-purchase. Ask every customer if they would like to buy a Gift Card at checkout. Offer attractive Gift Card packaging, such as small boxes or gift bags, and sell the packaging to earn additional revenue. ...

Factor4 Team members Dan, Liz, Mike, Patty & Rob ran while Greg cheered for them! Follow us on Facebook, Twitter & LinkedIn for Gift & Loyalty tips. Visit: www.factor4gift.com to learn more.

Factor4 is fully integrated with Clover and has a Gift Card App on the Clover POS App Store. We are offering a special promotion for the first 90 days of this release: Buy One, Get One Free on all card orders...

I went to dinner at a local restaurant last Saturday night to redeem a $100 gift card. When it came time to pay the bill, I gave the gift card to the waitress. She came back to the table...